App developers now have access to an expanded set of analytics to help them gain deeper insights into their businesses and app performances. With over 50 new reports available through the App Store Connect API, developers can now analyze their App Store and iOS performance with hundreds of new metrics at their disposal. These reports are categorized into App Store Engagement, App Store Commerce, App Usage, Frameworks Usage, and Performance.
The App Store Engagement category focuses on the number of users interacting with a developer’s app on the App Store, while the App Store Commerce category covers downloads, sales, pre-orders, and transactions made through the secure App Store In-App Purchase system. The App Usage category provides insights into active devices, installs, app deletions, and more, while the Frameworks Usage category looks at an app’s interaction with OS capabilities such as PhotoPicker and Widgets. Lastly, the Performance category helps developers understand how their apps are performing and how users are engaging with specific features.
In addition to these new reports, developers can also access data through the CloudKit console regarding Apple Push Notifications and File Provider. The Apple Push Notifications reports offer insights into notification states as they pass through the Apple Push Notification service (APNs), while the File Provider reports provide usage, consistency, and error data.
With these new analytics tools, app developers can make more informed decisions to optimize their apps and drive business growth.
