Empower Launches ‘Set at 24°C and Save’ Campaign to Promote Energy Efficiency
Emirates Central Cooling Systems Corporation PJSC (Empower), a global leader in district cooling services, has kicked off its annual summer campaign, ‘Set at 24°C and Save,’ with the goal of raising awareness about energy consumption. The initiative urges consumers to adjust their air conditioning units to a default temperature of 24°C, not only to save on electricity bills but also to reduce energy usage.
Now in its eleventh year, the campaign demonstrates Empower’s dedication to sustainability. Targeting its extensive customer base of over 136,000 individuals in residential and commercial sectors, the campaign emphasizes the importance of setting thermostats to 24°C automatic mode to rationalize district cooling usage. This initiative aligns with Empower’s broader objectives of minimizing consumption expenses, protecting the environment, conserving energy, and promoting a greener future.
Ahmad bin Shafar, CEO of Empower, highlighted the increasing sense of responsibility among consumers towards energy conservation. He emphasized the collective effort needed to achieve sustainable practices and the significant impact of these actions on communities and future generations. Bin Shafar also emphasized the benefits of setting air conditioning units to automatic mode at 24°C, noting its effectiveness in providing comfortable cooling while reducing pressure on the district cooling network. This, in turn, leads to a substantial decrease in power consumption and carbon emissions, contributing to global efforts to combat climate change.
Empower’s campaign serves as a timely reminder of the essential role individuals and businesses play in promoting energy efficiency and environmental sustainability, especially during the peak summer season. Join Empower in making a difference by setting your air conditioning unit to 24°C and contributing to a greener future for all.
News Source: Khaleej Times
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